Seed Probiotics is a company that focuses on creating high-quality probiotic supplements to support gut health.
The company aimed to create a science-backed probiotic supplement that could improve not only gut health but also overall wellness.
Type of Work
We had the opportunity to help Seed Probiotics enhance its customer experience beyond the excellent product they offer by providing campaign ideas and execution.
The comfort of the gut is the comfort of the body, which leads to the comfort of the body and mind. During research on probiotics,
we learned that our gut is our second brain, and gut bacteria manufacture about 95 percent of serotonin, which influences both mood and GI activity.
Thus, we came up with the Inner Comfort campaign, which Seed can use to expand its experience and brand identity to provide people with comfort.
The Inner Comfort Campaign has three execution ideas: a meditation app, Breathe sessions on social media, and A comfort place